--- title: After Drive | Gastón Zelerteins description: Systems graduate, entrepreneur, and dreamer. Co-founder and CEO at Alephee. --- ## [![Alephee ](https://afterdrive.alephee.com/hs-fs/hubfs/Stick%20logo%20-%20%20250%20x%20101%20PX-1.png?width=600&height=242&name=Stick%20logo%20-%20%20250%20x%20101%20PX-1.png "Alephee ")](https://afterdrive.alephee.com/es/) - [Follow us on LinkedIn ](https://www.linkedin.com/company/alephee/posts/?feedView=all) - [Follow us on Instagram ](https://www.instagram.com/somosalephee/) - [Follow us on Facebook ](https://www.facebook.com/SomosAlephee) - [Follow us on Facebook ](https://www.youtube.com/@somosalephee) [✕](https://afterdrive.alephee.com/en/blog/author/gast%C3%B3n-zelerteins#mnmd-offcanvas-primary) [**](https://afterdrive.alephee.com/en/blog/author/gast%C3%B3n-zelerteins#) ![Gastón Zelerteins](https://afterdrive.alephee.com/hs-fs/hubfs/ph-gaston-zelerteins-cut-1.png?width=200&name=ph-gaston-zelerteins-cut-1.png) # Gastón Zelerteins Systems graduate, entrepreneur, and dreamer. Co-founder and CEO at Alephee. [![image](https://afterdrive.alephee.com/hubfs/PORTADA%20After%20Drive%20-%20Highlights%202025%20-%20Alephee.png)](https://afterdrive.alephee.com/en/blog/retrospective-2025) [Events](https://afterdrive.alephee.com/en/blog/tag/events) ### [2025 retrospective: Scale, innovation, and new milestones for the latin american aftermarket](https://afterdrive.alephee.com/en/blog/retrospective-2025) 2025 Retrospective: Scale, Innovation, and New Milestones for the Latin American Aftermarket [![image](https://afterdrive.alephee.com/hubfs/img-shopee-06%202.png)](https://afterdrive.alephee.com/en/blog/shopee-new-auto-parts-sales-channel) [Opinion Column](https://afterdrive.alephee.com/en/blog/tag/opinion-column) ### [Alephee and Shopee join forces to strengthen auto parts sales online](https://afterdrive.alephee.com/en/blog/shopee-new-auto-parts-sales-channel) Alephee and Shopee partner to revolutionize online auto parts sales, enhancing digital presence and... [![image](https://afterdrive.alephee.com/hubfs/img-portada-crece.png)](https://afterdrive.alephee.com/en/blog/digital-transformation-automotive-latam) [Sales Management](https://afterdrive.alephee.com/en/blog/tag/sales-management) ### [Online auto parts sales grow 87%: dealerships and manufacturers join forces to digitalize stock and pricing](https://afterdrive.alephee.com/en/blog/digital-transformation-automotive-latam) Discover how digital transformation is revolutionizing auto parts sales in LATAM, with dealerships... [![image](https://afterdrive.alephee.com/hubfs/Alephee%20linkedin%2024.7-07%201.jpg)](https://afterdrive.alephee.com/en/blog/automotive-marketplace-strategies-and-opportunities) [Opinion Column](https://afterdrive.alephee.com/en/blog/tag/opinion-column) ### [Alephee and Mercado Libre: working together to digitize auto parts catalogs in Latin America](https://afterdrive.alephee.com/en/blog/automotive-marketplace-strategies-and-opportunities) Alephee and Mercado Libre collaborate to digitize auto parts catalogs, enhancing the e-commerce... [![image](https://afterdrive.alephee.com/hubfs/Alephee%20linkedin%2024.7-07%201.jpg)](https://afterdrive.alephee.com/en/blog/mercado-libre-alephee-partnership-automotive-ecommerce) [Opinion Column](https://afterdrive.alephee.com/en/blog/tag/opinion-column) ### [Alephee and Mercado Libre: together in the digitalization of auto parts catalogs in Latin America](https://afterdrive.alephee.com/en/blog/mercado-libre-alephee-partnership-automotive-ecommerce) Alephee and Mercado Libre team up to digitalize auto parts catalogs in Latin America, enhancing... [![image](https://afterdrive.alephee.com/hubfs/img-portada_mas_de_13_mil_millones_USD_en%20juego.png)](https://afterdrive.alephee.com/en/blog/latin-america-tire-auto-parts-digital-transformation) [Tires](https://afterdrive.alephee.com/en/blog/tag/tires) ### [Over $13 Billion at Stake: Tires in LATAM Now Rely on E-commerce](https://afterdrive.alephee.com/en/blog/latin-america-tire-auto-parts-digital-transformation) Digitalization and e-commerce are revolutionizing the Latin American tire market, enhancing...